also known as meditiger. Bridging the realms of strategic content and innovative design, I am a dedicated Content Strategist with a passion for crafting compelling narratives that resonate. My expertise encompasses a broad spectrum—from writing persuasive copy to shaping holistic user experiences. With a background enriched by diverse disciplines, I bring a unique perspective to each project, ensuring that every piece of content is not only engaging but also strategically aligned with brand ambitions and consumer insights.
2016
2019
CREATIO Marketing Club FTU
Oct 2016 - Oct 2017
Junior Copywriter
- Marketing-focused social post
- Support content for workshop and marketing contest that are hosted by the club
Oct 2016 - Oct 2017
Junior Copywriter
- Marketing-focused social post
- Support content for workshop and marketing contest that are hosted by the club
CREATIO Marketing Club FTU
Oct 2016 - Oct 2017
Junior Copywriter
Oct 2016 - Oct 2017
Junior Copywriter
FTU Student Support Center
Communication Lead
The 2nd year of “Hỗ trợ tân sinh viên FTU” - a voluntary student organization project, hosting the 1st meetup event for new student. Later on, the project was hand over to FTU and officially become the official new student support hub - FSSC - FTU Student Support Center.
Communication Lead
The 2nd year of “Hỗ trợ tân sinh viên FTU” - a voluntary student organization project, hosting the 1st meetup event for new student. Later on, the project was hand over to FTU and officially become the official new student support hub - FSSC - FTU Student Support Center.
July 2017 - Oct 2017
FTU Student Support Center
July 2017 - Oct 2017
Communication Lead
July 2017 - Oct 2017
Communication Lead
VNG - OMG 3Q Game
Aug 2018 - Apr 2019
Content Creator
Facebook Content Creator
Graphic designer & video editor
Community Manager
Aug 2018 - Apr 2019
Content Creator
Facebook Content Creator
Graphic designer & video editor
Community Manager
VNG - OMG 3Q Game
Aug 2018 - Apr 2019
Content Creator
Aug 2018 - Apr 2019
Content Creator
METUB
Sep 2019 - May 2023
Junior Planner - Content Lead
Influencer Marketing Plan
Social Outreach Plan & Execution
Creator Economy Strategist
Sep 2019 - May 2023
Junior Planner - Content Lead
Influencer Marketing Plan
Social Outreach Plan & Execution
Creator Economy Strategist
METUB
Sep 2019 - May 2023
Junior Planner - Content Lead
Sep 2019 - May 2023
Junior Planner - Content Lead
The A List MCN
Mar 2023 - July 2023
Consultant for TikTok Content Strategy
Exclusive TikTok Content Strategy Model
Positioning and Content Strategy for 6 celebrities
+1 million views and 100K follower in 21 days
Mar 2023 - July 2023
Consultant for TikTok Content Strategy
Exclusive TikTok Content Strategy Model
Positioning and Content Strategy for 6 celebrities
+1 million views and 100K follower in 21 days
The A List MCN
Mar 2023 - July 2023
Consultant for TikTok Content Strategy
Mar 2023 - July 2023
Consultant for TikTok Content Strategy
AI Explore
Nov 2022- Present
Prompt Engineer
Daily AI practice
Text & Image creation
Exclusive workflow
Nov 2022- Present
Prompt Engineer
Daily AI practice
Text & Image creation
Exclusive workflow
AI Explore
Nov 2022- Present
Prompt Engineer
Nov 2022- Present
Prompt Engineer
Learning
Nov 2022- Present
UX Student
Certificated UX Student
4 credential projects
3 websites (Front-end in HTML)
Nov 2022- Present
UX Student
Certificated UX Student
4 credential projects
3 websites (Front-end in HTML)
Learning
Nov 2022- Present
UX Student
Nov 2022- Present
UX Student
2023
VinFast - Global Marketing Team
May 2023 - Present
Copywriting Supervisor
Adapt Social Content Strategy & Execution
Content for all collaterals
Content for multi paid ad formats: Meta, Google
May 2023 - Present
Copywriting Supervisor
Adapt Social Content Strategy & Execution
Content for all collaterals
Content for multi paid ad formats: Meta, Google
VinFast - Global Marketing Team
May 2023 - Present
Copywriting Supervisor
May 2023 - Present
Copywriting Supervisor
Joyride Auto Forum
Oct 2023 - Present
Content Contributor
Make deep auto knowledge simple & understandable
Learn content strategy from Mr. Tai Phan
Oct 2023 - Present
Content Contributor
Make deep auto knowledge simple & understandable
Learn content strategy from Mr. Tai Phan
Joyride Auto Forum
Oct 2023 - Present
Content Contributor
Oct 2023 - Present
Content Contributor
BRANDING
To forge brand identities that resonate deeply with audiences, translating values and visions into compelling narratives.
Brand Identity and Strategy Course - IE Business School - Credential Here
Brand Identity and Strategy Course - IE Business School - Credential Here
Credential Here
BRANDING
To forge brand identities that resonate deeply with audiences, translating values and visions into compelling narratives.
Brand Identity and Strategy Course - IE Business School - Credential Here
Brand Identity and Strategy Course - IE Business School - Credential Here
INTEGRATED MARKETING
To orchestrate cohesive marketing campaigns that seamlessly merge various channels and messages into a unified strategy.
Integrated Marketing Communication Course - IE Business School - Credential Here
Integrated Marketing Communication Course - IE Business School - Credential Here
Credential Here
INTEGRATED MARKETING
To orchestrate cohesive marketing campaigns that seamlessly merge various channels and messages into a unified strategy.
Integrated Marketing Communication Course - IE Business School - Credential Here
Integrated Marketing Communication Course - IE Business School - Credential Here
CONTENT STRATEGY
To architect content blueprints that align with business objectives and user needs, ensuring relevance and engagement.
The Strategy of Content Marketing - University of California - Credential Here
Learning to Write Marketing Copy- Linkedin - Credential Here
The Strategy of Content Marketing - University of California - Credential Here
Learning to Write Marketing Copy- Linkedin - Credential Here
Storytelling in Branding & Content Marketing - IE Business School - Credential Here
Credential Here
Credential Here
Credential Here
CONTENT STRATEGY
To architect content blueprints that align with business objectives and user needs, ensuring relevance and engagement.
The Strategy of Content Marketing - University of California - Credential Here
Learning to Write Marketing Copy- Linkedin - Credential Here
The Strategy of Content Marketing - University of California - Credential Here
Learning to Write Marketing Copy- Linkedin - Credential Here
Storytelling in Branding & Content Marketing - IE Business School - Credential Here
AI APPLICATION
To harness the power of AI for creative content generation and process automation, staying at the forefront of technological innovation.
Generative AI: Prompt Engineering
- IBM - Credential Here
Generative AI: Prompt Engineering
- IBM - Credential Here
Credential Here
AI APPLICATION
To harness the power of AI for creative content generation and process automation, staying at the forefront of technological innovation.
Generative AI: Prompt Engineering
- IBM - Credential Here
Generative AI: Prompt Engineering
- IBM - Credential Here
DATA ANALYSIS
To leverage data insights to define content relevant and valuable topics, ensuring a data-driven approach to storytelling.
Google Data Analytics Specialization - Google - Credential Here
*Still on my learning process
Google Data Analytics Specialization - Google - Credential Here
*Still on my learning process
Credential Here
DATA ANALYSIS
To leverage data insights to define content relevant and valuable topics, ensuring a data-driven approach to storytelling.
Google Data Analytics Specialization - Google - Credential Here
*Still on my learning process
Google Data Analytics Specialization - Google - Credential Here
*Still on my learning process
SEO
To dig for relevant and valuable topics; optimize content for search engines, enhancing visibility and driving targeted traffic to digital assets.
Introduction to Google SEO Course - University of California - Credential Here
Introduction to Google SEO Course - University of California - Credential Here
Credential Here
SEO
To dig for relevant and valuable topics; optimize content for search engines, enhancing visibility and driving targeted traffic to digital assets.
Introduction to Google SEO Course - University of California - Credential Here
Introduction to Google SEO Course - University of California - Credential Here
GRAPHIC DESIGN
To design visuals that communicate ideas more effectively, supporting textual content with engaging imagery.
Fundamentals of Graphic Design - California Institute of the Arts - Credential Here
Fundamentals of Graphic Design - California Institute of the Arts - Credential Here
Credential Here
GRAPHIC DESIGN
To design visuals that communicate ideas more effectively, supporting textual content with engaging imagery.
Fundamentals of Graphic Design - California Institute of the Arts - Credential Here
Fundamentals of Graphic Design - California Institute of the Arts - Credential Here
PHOTOGRAPHY
To capture visual stories that complement and enhance written narratives, adding depth and engagement to the content.
Photography Basics and Beyond
- Michigan State University - Credential Here
Photography Basics and Beyond
- Michigan State University - Credential Here
Credential Here
PHOTOGRAPHY
To capture visual stories that complement and enhance written narratives, adding depth and engagement to the content.
Photography Basics and Beyond
- Michigan State University - Credential Here
Photography Basics and Beyond
- Michigan State University - Credential Here
UX Design & Website Development
To culminate the branding journey by crafting immersive experiences, ensuring every user interaction embodies the brand’s essence and fosters enduring customer relationships.
Google UX Design Professional Certificate
- Google - Credential Here
Responsive Website Basics
- University of London - Credential Here
Google UX Design Professional Certificate
- Google - Credential Here
Responsive Website Basics
- University of London - Credential Here
Credential Here
Credential Here
UX Design & Website Development
To culminate the branding journey by crafting immersive experiences, ensuring every user interaction embodies the brand’s essence and fosters enduring customer relationships.
Google UX Design Professional Certificate
- Google - Credential Here
Responsive Website Basics
- University of London - Credential Here
Google UX Design Professional Certificate
- Google - Credential Here
Responsive Website Basics
- University of London - Credential Here
CONTENT STRATEGIST
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